Fruit and Vegetable Production
Fruit and Vegetable Production
Extension specialists and educators provide timely information around pest and resistance management to effectively manage arthropods, diseases, and weeds; optimizing water use and protecting groundwater quality; and using market-based strategies to ensure the longevity of Wisconsin’s fruit and vegetable industries.
News
Sign up for email updates
Wisconsin Fruit News
Weekly email newsletters for Wisconsin fruit growers.
Vegetable Crop Update
Weekly email newsletters for Wisconsin vegetable growers. To subscribe, contact Dr. Amanda Gevens.
Faculty and Affiliate Websites
UW Vegetable Pathology
Dr. Amanda Gevens
Our research and extension focuses on integrated disease management strategies to benefit potato and vegetable crops during production and storage.
UW Vegetable Entomology
Dr. Russell Groves
Our research and extension program is centered on the ecology and management of insects of commercial and fresh market vegetable crops.
Urban and Regional Food System Program
Dr. Julie Dawson
We provide research support for small-scale farm and food enterprises serving regional markets.
UW Fruit Program
Dr. Amaya Atucha, Dr. Leslie Holland, Dr. Jed Colquhoun, Dr. Brian Smith
We actively engage in research and education related to fruit production. Our work encompasses disease prevention, pesticide management, and strategies for optimal fruit crop growth.
Sustainable Vegetable Production and Sustainable Agriculture Program
Dr. Yi Wang
Our program supports small-scale urban and peri-urban farm enterprises by researching vegetable varieties, season extension techniques, and genetic diversity in plant breeding. We empower beginning farmers through education and collaboration within local food systems.
Nutrient Cycling and Agroecosystems Lab
Dr. Matt Ruark
Our research focuses primarily on nitrogen and phosphorus fertilizer management in many different agroecosystems in Wisconsin (grain, dairy, vegetable, and biofuel production systems), as well as the connections between management and soil carbon and the connection between management and water quality.
Related Programs
Specialty Crops Innovation
Supporting and promoting resilient fruit and vegetable production, and working at the crossroads of productive fruit and vegetable farm systems, resilient natural resources, and healthy communities.
WI Seed Potato Certification Program
Seed potato news, resources, field inspections, diagnostic laboratory services, and minituber production.
UW Integrated Pest and Crop Management
Bringing research-based information regarding Wisconsin farm profits, water quality, pest management, pesticide use practices, and nutrient management planning to Wisconsin farmers and landowners.
Latest Articles
Direct Marketing Resources
Check out our Farm Management program, Getting Started with Your Food or Farm Business
- Direct Marketing Options for Farmers
- Resources for Direct Marketers in Wisconsin
- Developing Your Farm’s Marketing Plan
- Creating a Winning Display for Your Farm Products
- What is Community Supported Agriculture (CSA)?
- To Your Customer’s Door: Direct Delivery
- Pick-Your-Own and Farm Stands: Options for Your Business
- Are Farmers’ Markets a Good Fit for Your Business?
- Fruit and Vegetable Food Safety on the Farm
- I’m Right, and You’re Wrong: Dos and Don’ts in Customer Service
