In this recording of the July 2025 Cranberry Brown Bag Lunch and Learn webinar series, learn about:

• Heat stress research updates for cranberry production
• Physics and physiology of heat stress
• Heat stress patterns in WI, MA, NJ
• Research from Laval and Rutgers

Additionally, there is a review of mitigation options including irrigation, clays, polymers, and biostimulants. Also covered is the relationship between heat stress and fruit rot. Speakers are Allison Jonjak, UW–Madison Extension cranberry outreach specialist, and Amaya Atucha, UW–Madison Extension cranberry specialist and professor of plant and agroecosystem sciences.